Open House Discussion with Rathin Lahiri, Head of Marketing, 27th Apr 5 PM

[sapana@ebay.com]

Dear Users,

We are pleased to announce the next session of our Open House Program where users get an opportunity to chat with the eBay India Team.

Join Rathin Lahiri, Head of Marketing for an online discussion on marketing initiatives of eBay India. Rathin will update the members on the impact of various marketing initiatives that were undertaken in past 5 months. He will be also happy to answer questions if any.

Rathin will be available on this thread on Friday, the 27th of April, 2007, from 5:00 PM to 6:00 PM IST, for an interactive discussion with our community members.

You can submit your questions before or during the event by clicking on Post a reply link on top of the thread.

See you on the 27th at 5:00 PM!

Regards,
Sapana

[rathin@ebay.com]

Dear indconcepts,
New buyers will outnumber old buyers for some time to come because we are still in the early stages of growth . Couponing is a great idea and I believe it will have a huge impact in making ebay stronger and will be an asset for both buyers ( new and old ) and even sellers . It is in the pipeline and all I can say right now is that it will be here sooner than you think …
warm regards

Rathin

[rathin@ebay.com]

Dear Sashwatg
I wouldn’t quite agree as we track these numbers and they are growing at a very good rate . The onsite marketing team has recently started merchandising items like jewellery etc which appeal to the non local buyers and that is showing a good uptrend too.
Regarding uniform policies , there are pros and cons to it and it is a part and parcel of being a global community member . A point to consider is that if there are any loopholes they can be exploited by any global mischief monger and we have seen instances of this in the past . On the whole I feel all of us treat rules as something on which we can “ adjust” and so we don’t like rules culturally . But I totally agree that we need to be more sensitive to the efforts that sellers especially put in
warm regards

Rathin

[rathin@ebay.com]

Dear cochinmall,
New buyers will outnumber old buyers for some time to come because we are still in the early stages of growth . Couponing is a great idea and I believe it will have a huge impact in making ebay stronger and will be an asset for both buyers ( new and old ) and even sellers . EMIs are also a necessity and will help build loyalty . It is in the pipeline and all I can say right now is that it will be here sooner than you think .
warm regards

Rathin

[shree_krishna_gems]

Hello,
Very Good Evening to You.
I always wonder why eBay do not advertise on T.V channels??

In Baazee Days we used to have many advertisement on TV and it was giving much exposure too as most of the people are addicted to TV’s it can attract buyers to buy item from eBay.

Don’t you think it will be great to place advertisement of eBay on all the channels, So that more and more people can be divert to buy items from eBay.

Now with the Giant increase in the listing policy,eBay can at least give sellers relief by increasing the advertisement and also to find various ways to expand the market.

Also what eBay doing to prevent users from Fake Sellers and Buyers?

Best Regards,
Deep Agarwal.
Shree Krishna Gems

[akverma27]

Dear Rathin, I am Anil Kumar Verma from Bhopal (MP) India, I have bought DVD PLAYER SUPER SLIM (160101645828) on 06-Apr '07 from pily_world which has not been delivered till date (27/04/07) and neither he is responding to my mails. I want to know is there any mechanism to avoid such sellers. Opening dispute is ok it protects buyer from loss of money but still loss of time too has some value. Why don't eBay impose heavy penalty and initiate legal proceedings against such sellers.

[rathin@ebay.com]

Dear Bapidebu ,

Every 7 minutes a mobile sells on eBay so at some level buyers are finding value . However as it is a marketplace sellers could ask any price and the buyer would decide whether he wants to buy or not . We believe one of the fallouts of introducing listing fee will be that the seller will put a price at which he will get a buyer and this will improve prices for buyers . I am sure there are great deals that you want available and now they will be easier to find as there are very few multiple listings . happy buying
warm regards

Rathin

[rathin@ebay.com]

Hi indrajitmukherji,

Regarding your question on finding "Video editing software PINNACLE STUDIO-10.5 through e-bay.in"; I ran a search and found the following listing on eBay India that might be suitable for your requirement. Do check it out.

http://search.ebay.in/search/search.dll?sofocus=bs&sbrftog=1&from=R10&satitle=PINNACLE+studio&sacat=-1%26catref%3DC6&fpaym=1&ga10244=10425&ftrt=1&ftrv=1&saprclo=&saprchi=&sadis=200&fsct=&fsop=1%26fsoo%3D1&coaction=compare&copagenum=1&coentrypage=search

On buying from International site, feel freet o buy from other eBay sites. There are some great products available on other eBay sites. Also it is safe to buy on international sites. Do remember to pay using safe payments like - use a safe mode of payment. A safe payment is one that prvides good protection against fraud, chargebacks or theft of financial data.

I hope the above answers your question. Please feel free to post questions if any.

Regards,
warm regards

Rathin

[rathin@ebay.com]

Hi umasarin,

Paintings is an interesting category to sell in. I went through your listings, and I will advise you to take gallery in your listings. Gallery ensures that a thumb nail image appears on the search page which helps attract buyers to your listing. Also Gallery is a free feature.

I also did a completed item search on Art category to see what kind of paintings sell on eBay India. I noticed that there is little demand for paintings in India. Most paintings that were sold were sold to international buyers. Thus it might be a good idea to explore international ebay for your paintings. Also, the subject of paintings that had sold were either religion or bollywood. There were a couple of gemstone paintings also. Given this scenario, you may consider evaluating following strategies:

Check out demand on international sites: You can do so by a completed listing search in any international site (Advanced search> choose the category> checkbox completed listings only). Once you see the kind of products that are being sold, list a few products on international sites to gauge the response.

Understand the buyer demand behaviour in India: If a buyer in India wishes to buy a painting, where does he go? What are the factors he looks at before buying a painting. Is the artist important, or is it the painting subject? What kind of subject is more popular with Indian audience. On understanding this, you may then choose to list a few products on site with a mix of auction and Buy it Now. In order to get greater exposure, you may also want to try out few products on one paisa free shipping block. To participate in the promotion, you may find details here.

I hope the above will give you some directions. All the best for your endeavours!
warm regards

Rathin

[rathin@ebay.com]

Hey karthik2410,

If I have understood you right, you are suggesting getting Nike products like Soccer ball and t-shirts on eBay. I have forwarded your request to the team that manages brands on eBay. They shall reach out to Nike to see if they will be interested in reaching out to users like you via eBay.

Regards,
warm regards

Rathin

[rathin@ebay.com]

Hi softlogicsystem,

We have a team of people who can help you list your product. I have forwarded your request to the training team. You can expect to hear from them shortly.
warm regards

Rathin