On Ambareesh's behalf:
Hi Everyone
This is Ambareesh Murty, Country Manager of eBay India and I’d like to invite you to an Open House discussion with me on Thursday, 8th Oct 2009 from 4-5 PM IST.
At the outset let me say a big thank you to our buyers and sellers for your enthusiasm and commitment towards making eBay a great place to buy and sell; it is through the efforts of our members like you that eBay India has consistently been chosen India’s most preferred online shopping destination.
You’d be happy to know that our motto of providing Lots of Safe, Easy, Deals has resulted in strong business growth, some of the key steps in 2009 towards improving our user experience and growing our community further have been:
1. The marketing team has been busy driving new buyers to eBay India through partnerships with exciting high profile celebrity events like auctions linked to ‘Tere Mere Beach Main’
2. The effective use of eBay India coupons has helped generate trial thus helping us convert many more of our visitors into buyers
3. High impact marketing promotions have helped us deliver great value to our buyers, thus ensuring that an ever increasing part of a buyers overall spending is now on eBay
4. The recent launch of Global Easy Buy has further helped us increase variety for our buyers; Global Easy Buy gives our buyers access to a large pool of international items delivered conveniently at their doorstep
5. We’ve always believed that the key to having happy buyers is having happy and successful sellers; this year we’ve invested in our sellers’ success by enhancing our Category Management activities; the Category Management team has successfully ensured that they reach out to more and more sellers to help build a great business on eBay
6. To broad base seller success we initiated pricing changes like the removal of max cap; this change helped us increase visibility for the more sellable items. Further, to improve the return on investment for our shop sellers, we’ve made product changes to ensure that their shop listings get greater visibility in core search results.
7. Feedback disputes were a concern area for most of our members; to provide a fair dispute resolution process, we launched Community Court last year and as many of you might have already experienced, Community Court has successfully achieved its objective with more than 85% of cases getting resolved successfully
That said, we continue to seek areas of improvement so as to provide and deliver to a seamless marketplace experience for our buyers and sellers. I look forward to discussing your suggestions towards further improving our user experience and also answer your eBay related questions during the Open House discussion. You can post your questions in advance on this thread, or join me on 8th Oct at 4 PM for a live discussion.
See you on the 8th!
Regards
Ambareesh Murty
Country Manager – eBay India
