Leveraging Feedback 2.0 to differentiate you as a seller (28 Mar; 4-5 PM)

[sapana@ebay.com]

Dear Members,

We recently launched Feedback 2.0 to increase the transparency in the feedback system to help buyers differentiate good sellers.

We will be conducting this workshop to answer any questions or difficulties that you might be having in understanding feedback 2.0

We shall also be sharing some tips on your possible focus areas and expectations setting for your buyers

Date: 28th March 2007,
Time – 4 – 5 PM

Regards,
Sapana

[sapana@ebay.com]

Dear members,

Welcome to today's workshop. Today we have Vidmay from Trust and Safety team to help you learn more on Feedabck 2.0. Vidmay will first post the content on the boards, and then take questions if any.

Regards,
Sapana

[nvid@ebay.com]

What changes to the eBay Feedback system is eBay making?

eBay is introducing two changes to the Feedback system. First, in addition to leaving an overall positive, neutral or negative Feedback, buyers will now be able to leave Detailed Seller Ratings for the seller on four aspects of a transaction. Second, the item title and item price for each Feedback will be visible on the Feedback Profile page so that buyers can more easily determine the item price and type of item associated with a particular Feedback. Regards,
Nvid

[nvid@ebay.com]

What are Detailed Seller Ratings?

Detailed seller ratings provide more details about the member’s performance as a seller. You can find them at the top of each member’s Feedback Profile.

When buyers leave an overall Feedback rating (positive, neutral, or negative) for a seller, they also have the option to leave detailed seller ratings in four areas: accuracy of item description, communication, shipping time, and shipping and handling charges.

These detailed seller ratings allow buyers to provide additional information about the transaction, and provide a more complete picture of the member’s performance as a seller.

The rating system is based on a one- to five-star scale. Five stars is the highest rating, and one star is the lowest rating. Detailed seller ratings do not impact the overall Feedback Score. Regards,
Vidmay

[nvid@ebay.com]

Will these changes replace the existing positive, negative, neutral ratings?

No. The Detailed Seller Ratings do not replace the current Feedback system. A buyer must first leave a current Feedback rating and comment before leaving Detailed Seller Ratings. Regards,
Vidmay

[nvid@ebay.com]

Why has eBay added Detailed Seller Ratings?

Detailed Seller Ratings provide buyers with more information when evaluating seller performance and provide buyers with an opportunity to more accurately rate a sellers’ performance. Regards,
Vidmay

[nvid@ebay.com]

How do I leave Detailed Seller Ratings?

You can leave detailed seller ratings from the Leave Feedback page. If you choose to leave detailed seller ratings, you must leave them at the same time you leave your overall Feedback rating and comment.

The rating system is based on a one- to five-star scale. To choose a rating, roll your mouse over the stars, and review the rating text to the right of the stars. Click the star associated with the rating you’d like to select. Regards,
Vidmay

[nvid@ebay.com]

How many ratings must be left for a seller before the average is displayed on the Feedback Profile page?

A seller must receive a minimum of ten (10) ratings before an average Detailed Seller Rating is displayed on the Feedback Profile page. Regards,
Vidmay

[nvid@ebay.com]

What other changes are taking place on the Feedback Profile page?

eBay is adding item title and item price to the comments section of the Feedback Profile page, changing the header to highlight the most important links buyer’s look for, changing the default view to “From Buyer’s” when a buyer is coming from the View Item page, and adding a “View Item” link to the page to make it clear to members how to find the item details. Regards,
Vidmay

[nvid@ebay.com]

What are the benefits of Detailed Seller Ratings to Buyers? Sellers?

Detailed Seller Ratings benefit buyer’s by allowing them to more accurately rate sellers on a particular transaction. They also provide buyers with additional information about a seller prior to making purchasing decisions.

Detailed Seller Ratings provide sellers the opportunity to differentiate from other sellers, thus attracting more business based on those factors that our buyers rated most important. Regards,
Vidmay