@mnmnairnair...
I have been buying from Flipkart for the last 1 year and I never got the option of choosing the courier company. In fact they always send my item by Aramex and when I requested them to send by some other courier they said it cannot be done as it is chosen by the system optimised by the destination city so they cannot change it.
I again checked just now and there is no option for the buyer to choose the courier company. Please check again.
PS: This was suggested to ebay long long back to allow sellers to set and display their preferred courier service and also allow buyers to choose their courier cos directly in the listing itself but sadly ebay does not listen to seller suggestions, they have their own so called "intelligent advisers" to whom they listen(even though they may not have any business sense or selling experience).
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