Dear deveshenterprises,
You can have email marketing for buyers who have subscribed for it.
Buyers can subscribe to your Email Marketing by adding you as their Favourite Seller/ Shop .
You should promote the link "Add me to your Favourite Seller/ shop List" in all your listings. You can also mail this link to friends and people you think will be interested in buying from you.
You can add this link in your Shop listing header that will automatically appear in all your Current and Future Listings. For more details on Listing Header please refer to Post No. 11.
Once you have Subscribers to your Email marketing you can create an email and send it to your subscribers at regular intervals with updates of your latest listings/ special offers etc.
Steps to create an email:
▪ Click on Email marketing within your Manage my shop section in My eBay
▪ Click on the Create Email button
▪ Select the Mailing List you would like to send the email to
▪ Specify the subject, add pictures, specify the number of items you would like to display in your email and click on the Create and Preview Email button.
▪ Preview the email and click on the Send Email button
The emails will be sent to your buyers.
I hope this helps you with starting your email marketing promotion.
Regards,
Preeti
Regards,
Preeti