Dear Amitabh,
Thanks for the reply and tips. Now i have included some important key words in my shop main description including word Summer Special as well. When i search in Google India it works, I just searched summer it is showing my shop as well. Great !!!.
Still none of my online auction having these key words, is not listed when i search from ebay search button (Overall search).
Still following search is not working and can be improved.
1. In the below advanced shop view search there is no option to select shop category as key word search. For example there is no way to search my shop category Summer. Please see the example below...
http://search.ebay.in/ws/search/AdvSearch?sofocus=bs&sacat=-1&catref=C5&fbd=1&sspagename=h:h:advsearch:IN&from=R6&nojspr=y&fswc=1&fss=0&saslop=1&fls=1&salis=203&salic=-15&saatc=-15&sacur=0&sacqyop=ge&fpaym=1&ga10244=10425&ftrt=1&ftrv=1&sadis=200&fpos=560085&saaff=afdefault&fsop=1&fsoo=1&fcl=3&frpp=25&sofindtype=5&pfid=
2. In my shop itself there is a facility to search, if i search summer nothing appears though i have listing with title Summer in it. Please see the example below...
http://search.stores.ebay.in/CoolBrasCo_summer_W0QQfcdZ2QQfciZQ2d1QQfclZ4QQfromZR10QQfsnZCoolBrasCoQQfsooZ1QQfsopZ1QQfsubZ10571893QQftsZ2QQsaselZ286532506QQsofpZ0
3. While building search key words, I recommend you to give importance for certain key words during appropriate seasons like Christmas, NewYear, Valentine, Summer, etc.. Will be helpful for the sellers/buyers.
Thanks and regards,
CoolBrasCo.
eBay PowerSeller