Dear Members,
To help our buyers quickly find the product that they are looking for, we are introducing some changes in search experience on eBay for standardized products. To start with, the changes will be introduced in product lines of “iPOD” and “MP3 players”. Gradually the changes may be rolled on to other technology categories like Mobile Phones, Digital Cameras etc.
The New Search Experience: Introducing Hybrid Search results page
Today, on typing keyword “iPod”, a buyer sees results that are a mix of gadgets and accessories. With hybrid search result, when he searches for “iPod” The new hybrid search results page will include 2 sections
1)Products (SKU’s that are mapped to the keyword searched)
2)Listings
1)Products Section:
(Images are for reference purpose only)
As you can notice in the above image the buyer will first see all the available SKUs (iPod Touch, Classic, Nano, etc) along with a count of listings available, and the Lowest New Fixed Price for the SKU (from the available live listings on eBay.in). The above SKU groups will be based on listing category, keyword and other attributes as defined by the seller. This section will also help the buyer compare products and shall also showcase expert reviews that will help the buyer with purchase decision.
2)Search Results
Below the list of SKU’s, the listings that match the keyword will be displayed (same as the current Search Results page).
At this point, the user can either click on the Products (SKU’, as mentioned in point 1) and view details of that SKU along with listings for that SKU, or directly view any of the listings displayed in the Search Results section (as mentioned in point 2). There will also be a left navigation panel, that will help the buyer narrow his search further.
What happens when buyer clicks on any of the product SKU?
Clicking on any of the Products (SKU’s) will take the buyer to a new Product Details Page. The product details page will include the following:
▪Catalog information about the product including key highlights and detailed specifications
▪Product rating and reviews
▪Easy access to other variants of the product
(Images are for reference purpose only)
▪5 listings of seller(s) shall be displayed based on Best match sort to enable buyers to initiate a purchase after they have done the research. The first listing in Best match will be highlighted as the top pick based on Best Match sort.
(Images are for reference purpose only)
▪Provide similar products that have similar features and are within the same price range however may / may not be a product from the same brand
▪Enable comparison between products listed by the sellers thus helping the buyer to take a confirmed purchase decision
(Images are for reference purpose only)
▪Show detailed product description for the specific SKU, if the buyer wishes to read more about the product features and specifications
(Images are for reference purpose only)
How can Sellers make use of the new search result page?
To take full advantage of this new search experience, ensure that you
▪List your products within the right category
▪Include the right keywords in your item title
▪Specify the correct product attributes for your listing
We shall be launching the new experience by first week of March in iPOD and MP3 Players categories. If you have any questions or clarifications on the above changes, please feel free to post your question on this thread, or contact our Customer Support team.
Regards,
The eBay Team
To help our buyers quickly find the product that they are looking for, we are introducing some changes in search experience on eBay for standardized products. To start with, the changes will be introduced in product lines of “iPOD” and “MP3 players”. Gradually the changes may be rolled on to other technology categories like Mobile Phones, Digital Cameras etc.
The New Search Experience: Introducing Hybrid Search results page
Today, on typing keyword “iPod”, a buyer sees results that are a mix of gadgets and accessories. With hybrid search result, when he searches for “iPod” The new hybrid search results page will include 2 sections
1)Products (SKU’s that are mapped to the keyword searched)
2)Listings
1)Products Section:
(Images are for reference purpose only)
As you can notice in the above image the buyer will first see all the available SKUs (iPod Touch, Classic, Nano, etc) along with a count of listings available, and the Lowest New Fixed Price for the SKU (from the available live listings on eBay.in). The above SKU groups will be based on listing category, keyword and other attributes as defined by the seller. This section will also help the buyer compare products and shall also showcase expert reviews that will help the buyer with purchase decision.
2)Search Results
Below the list of SKU’s, the listings that match the keyword will be displayed (same as the current Search Results page).
At this point, the user can either click on the Products (SKU’, as mentioned in point 1) and view details of that SKU along with listings for that SKU, or directly view any of the listings displayed in the Search Results section (as mentioned in point 2). There will also be a left navigation panel, that will help the buyer narrow his search further.
What happens when buyer clicks on any of the product SKU?
Clicking on any of the Products (SKU’s) will take the buyer to a new Product Details Page. The product details page will include the following:
▪Catalog information about the product including key highlights and detailed specifications
▪Product rating and reviews
▪Easy access to other variants of the product
(Images are for reference purpose only)
▪5 listings of seller(s) shall be displayed based on Best match sort to enable buyers to initiate a purchase after they have done the research. The first listing in Best match will be highlighted as the top pick based on Best Match sort.
(Images are for reference purpose only)
▪Provide similar products that have similar features and are within the same price range however may / may not be a product from the same brand
▪Enable comparison between products listed by the sellers thus helping the buyer to take a confirmed purchase decision
(Images are for reference purpose only)
▪Show detailed product description for the specific SKU, if the buyer wishes to read more about the product features and specifications
(Images are for reference purpose only)
How can Sellers make use of the new search result page?
To take full advantage of this new search experience, ensure that you
▪List your products within the right category
▪Include the right keywords in your item title
▪Specify the correct product attributes for your listing
We shall be launching the new experience by first week of March in iPOD and MP3 Players categories. If you have any questions or clarifications on the above changes, please feel free to post your question on this thread, or contact our Customer Support team.
Regards,
The eBay Team
