Item specifics are descriptive keywords that tell a buyer about your item. They may include brand, size, length, width, height, type, color or style and many more, and vary depending on what you’re selling.
Optimize your listings for product-based shopping by providing complete and accurate item specifics and product identifiers when you list. Item specifics allow us to monitor which elements are most important to buyers within the product-based shopping experience and help us provide guidance when you list. Product identifiers make it easy for shoppers to find your items on eBay and through external search engines.
Remember: Your success as a seller begins when your buyers choose to shop first on eBay. Help buyers find your items by using accurate item specifics when you list.
Visit our Sell Global page to read more about improving search ranking with Item specifics.
Regards,
eBay INCBT Team
