Skewed Listing Upgrade Fees

[cellphonewala]

In the Days of Baazee.com, Home Page Featuring used to cost Rs.100/- and there used to be some 300-400 Home Page Featured listings.

Now on eBay the Home Page Featuring Fees have been raised to Rs.300/- and the no of listings has gone down to 60 odd.

Against this on Baazee.com there were only about 30,000 - 40,000 listings as Multiple listings were controlled but onw on eBay there are some 1,50,000 listings.

The no. of new products or sellers has not increased rather it has decreased, the increase in the no. of listings is simply same sellers listing the same products multiple times.

We suggest the Home Page Featuring Fees be brought down to the earlier level of Rs.100/- and if at all eBay wants to make money on listing rather than FVF than it should start charging for Listings (insertion)

The charges could be as follows:

1) 100 listing free in a month for a seller. (This will be for new sellers who eBay is trying to attract with the eBay academy and other programmes)

2) 25 p for a 1 day listing, 50p for a 3 day listing, 75p for a 5 day listing and Re.1/- for a 7 day listing. This rates can be enhanced once the no. of listing on eBay grow to standards of listing in other eBay sites where there are insertion fees. A simple Re.1/- listing fee will discipline those sellers who are putting upwards of 5000 listings when their actual inventory does not even consist of say 500 items.

This will on an average earn Ebay around Rs.1/- crore in a year.

[thethirdi]

Dear Cellphonewala

I had been, since the very beginning, in favour of insertion fees. But for sellers who have a catalogue of products, it will be very taxing.

For example there are sellers who are selling music/videos/games/books. This categories have got lots of products. One seller might be having say around 2000 -2500 non-duplicated products. For these guys paying Rs.2500 every week or Rs.10,000 every month will be very expensive.

What you have suggested is fine. But probably we could take it one more step further and exempt ( or subsidise ) certain categories from this.

But i think, the way Multiple Listings are proliferating on the site, some drastic measures are required to curb these sellers who are indiscriminately going on a multiple-listing rampage.

Regards
Abhishek
thethirdi